The American company Sully Guitars announced a sponsorship deal with Zaria . The guitarist became famous on TikTok for her videos playing Metallica , which impressed many rock fans, including those who didn't quite believe she was a fan of the band, until she proved it by playing riffs from the band's classics.
Speaking about the new product, Sully owner Jon Sullivan told GuitarWorld : “Like thousands of others, I loved how Zaria handled ridiculous questions about her wearing a Metallica t-shirt; she laughed, picked up her guitar and started playing. Like Zaria, we won’t be labeled; even though we generally make pointy and shiny guitars, they are versatile instruments that can be used to play any style of music.”
“While Zaria started out known as an R&B/Hip Hop singer up to this point, she can really nail the riffs, and we’re excited to work with her so she can bring her love of playing guitar to her music.”
The artist, excited about the new product, commented: “I’ve never connected with an instrument faster than with my Sully '71. The tone is right in your face and the ease of playing inspires me to explore. I’m thrilled to represent Sully Guitars as I take my music in a new direction.”
See below a poster of Zaria with her new guitar.
