Finnish brand releases tribute

A Finnish milk brand released a commercial filmed with Lemmy a few weeks before his death. In the commercial, Lemmy leaves a store, turns to the camera and says, “I don’t drink milk. And I never will… you idiot .

The commercial is a reference to an old Finnish advertisement with the same phrase, but Lemmy added the last words in improvisation. The brand released the commercial as a tribute to the late Motörhead frontman and in a final text comments: “One of Lemmy’s improvisational moments that wasn’t in the script. This was our magical encounter with a great man. And we feel honored to share this with the world. Thank you, Lemmy.”

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