Queen brought together 10,000 people from 120 countries to help create three new music videos: “Bohemian Rhapsody”, “Don't Stop Me Now”, and “A Kind of Magic” .
The initiative is a partnership between YouTube Music, Universal Music, Hollywood Records, and the band. Each video required a different type of submission.
“Bohemian Rhapsody” asked fans to sing and play the music however they wanted. “Don’t Stop Me Now” requested that fans dance a specific choreography. And “A Kind of Magic” asked for animations and visual art.
All the clips offer a different kind of satisfaction. The one for "Bohemian," for example, features people playing drums, guitar, piano, bass, glasses of water, harp, xylophone, and more. DJ Earworm combined it all into a mash-up.
Watch the three clips below:
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