The clothing brand Drop Dead , created by Bring Me The Horizon frontman Oli Sykes , announced last Monday, the 25th, an unprecedented collaboration with acclaimed Japanese horror manga artist Junji Ito .

In this partnership, Sykes and Ito join forces to create a collection inspired by the artist's illustrations. The collection will feature references to his main stories printed on t-shirts, sweatshirts, jackets, and accessories. The launch is scheduled for March 29th at 7 PM Brasília time on the website dropdead.world .

“Junji Ito is a genius,” Oli states via NME . “His style is only surpassed by his substance. I love his work and how he manages to write such entertaining and engaging stories while holding up a dark mirror to society, politics, and religion. He has clearly been a huge influence on my brand for many years. Therefore, creating an official collaboration is a great honor for me.”

The release promises to bring together Junji Ito's distinctive style and Drop Dead's alternative aesthetic, offering fans of both the brand and the artist a unique opportunity to incorporate Japanese horror into their wardrobes.

Check out the released materials below:

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A journalism graduate with experience covering concerts and writing cultural reviews, she has been collaborating with Wikimetal since February 2024. With a strong interest in the national underground and independent music scene, she finds in cultural journalism a chance to promote these artists who are often overlooked by traditional media.