the publisher Belas Letras will launch a book club for music lovers: Som na Caixa (Sound in a Box ). The publisher, which has become a benchmark in the market, decided to debut the project by offering subscribers an immersion into the history and legacy of the bands and artists who changed the history of rock music worldwide: Rock Legends.
The collection includes themed boxes with exclusive editions of books about bands such as Black Sabbath, David Bowie, Led Zeppelin, Ramones, Queen , and the Beatles , delivered to club members' homes throughout the year.
Here's how it works: every two months, club members will receive a physical box containing a hardcover book in an exclusive edition, a fanzine called Bookstage that transforms into a super poster, and various collectible items, such as a concert-style cup, a personalized bookmark, a notepad, and, in some months, surprise gifts. In the months when they don't receive the physical box, subscribers will receive extended audio and video content about the band, plus an e-book of a new release from the Belas Letras catalog.
With this project, the publisher seeks to show that music is not just for listening: “With the digitization of music, the only physical experience we had with music became live performances, which ended up disappearing with the pandemic. We conceived the club to reclaim this sensory experience that people can and should have,” comments Gustavo Guertler , CEO of Belas Letras.
The bands have been chosen, but the order in which the boxes arrive will be a surprise. The idea of sending the box every two months came about to fulfill a request from regular readers who don't like to have their reading piled up.
Belas Letras has an incredible partnership with Wikimetal for the Som na Caixa . For every purchase where subscribers use WIKIMETAL , they will receive a 5% discount (even on the already promotional price) and will help support the Solidariedade Vegan by musician and presenter João Gordo . For each purchase, Belas Letras will donate 4 meals to feed homeless people in São Paulo, the city where the company currently has its largest number of customers.
Club members will also have exclusive benefits on the Belas Letras website : a 10% discount for as long as they are subscribers.
To subscribe, visit the club's official website – where you'll find all the payment options – and don't forget to use our coupon WIKIMETAL to receive a discount and support the Vegan Solidarity . The coupon is valid until September 30th.
Until September 12th, the subscription is at a promotional launch price: 12 installments of R$ 49.90, with free shipping. After that date, Som na Caixa will be 12 installments of R$ 54.90 with a fixed shipping fee of R$ 9.90.
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